Umall Own Brands

Hema Strawberry Crepe Cake brings a café-style dessert straight to your fridge, with soft, thin crepes wrapped around a sweet strawberry filling. Ready to eat from the pack, it’s an...

Hema Durian Daifuku Mochi wraps silky durian cream in a soft, chewy rice cake for an irresistibly fragrant bite. This freezer-friendly dessert brings tropical aroma and gentle sweetness to tea...

A soft milk-bread bun layered with sweet azuki (red bean) paste and a ribbon of lightly salted butter for a perfect sweet–savory balance. This classic East Asian bakery treat is...

Sam's Club Osmanthus Rice Wine Mung Bean Cakes combine velvety mung bean paste with the delicate aroma of osmanthus blossoms and sweet fermented rice. This generous 16-piece, 1200 g tray...

Soft, buttery and irresistibly fluffy, this pull-apart bread is made for easy tearing and sharing. The layered crumb and golden crust make it a comforting choice for breakfast, afternoon tea,...

This bakery‑style soft bun from Pangdonglai features a caramelised cheese top and a luscious durian‑cheese filling. Pillowy European‑style crumb meets oozy, aromatic custard for a rich, dessert‑leaning treat—enjoy slightly warmed...

This Pangdonglai soft European-style bun is generously studded with crunchy walnuts and finished with a light cream filling for a balanced, nutty-sweet bite. Individually sized at 80 g, it’s a...

A striking black cocoa roll cake filled with velvety matcha cream and studded with tender adzuki red beans. Light, creamy, and not overly sweet, it’s a refined treat that pairs...